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DE Agency fashion consulting studio, strategy for international fashion brands
China Entry Programme · Now Available
Strategic Fashion Agency

Partnering
with fashion
brands for
elevated growth.

We are a strategic fashion agency dedicated to considered growth and refined market expansion. We craft tailored strategies, immersive brand experiences, and meaningful collaborations that enhance presence, desirability, and long-term value.

Start the Process
London — Paris — Shanghai
Wholesale Development DTC Growth Brand Expansion International Pop-Ups China Entry Programme Operations & Distribution Brand Visuals Wholesale Development DTC Growth Brand Expansion International Pop-Ups China Entry Programme Operations & Distribution Brand Visuals

Every brand
is distinct.
We begin
with yours.

We are a strategic fashion agency working with fashion and luxury brands worldwide, from our bases in London, Paris and Shanghai, on wholesale development, China market entry, RedNote and Xiaohongshu, showroom and buyer outreach, DTC growth, international pop-ups, operations, distribution and brand visuals. From curated activations to local representation, we ensure seamless execution with precision and care. As an extension of your team, we connect your brand with the right audience to build lasting visibility and growth.

What we do.

01China Entry ProgrammeNewThree tiered programme · RedNote management · Pricing strategy · Showroom submission materials · Showroom introductions · Buyer mapping and more
⇩  Download the Programme Breakdown
02RedNote & XiaohongshuLocalised content planning · Mandarin content written for a Chinese audience · Community development · China based account management · Market reporting 03Wholesale DevelopmentWholesale strategy by market and price point · Pricing and margin structure · Line sheets and order materials · Order terms and delivery windows · Distribution planning for where you sell next 04Showroom & Buyer OutreachBuyer mapping to find the right fit · Retailer targeting by market · Showroom selection by city and season · Showroom introductions · Direct outreach and follow up 05DTC GrowthMarket entry to establish presence · Local activations to build visibility · Customer events to drive engagement · Personal shopper networks for targeted reach · Direct market testing to support growth 06Brand ExpansionPartnerships to expand reach · Destination-led growth to enter new markets · Commercial strategy for scalable growth · Launch planning for successful entry 07International Pop-UpsInternational pop-ups in key global destinations · Seasonal activations to build visibility and demand · Temporary retail experiences to connect with new audiences 08Operations & DistributionFactory sourcing for the right partners · Production setup for efficient operations · Distribution centres for smooth delivery · Logistics partners for reliable movement · Fulfilment strategy for seamless execution 09Brand VisualsLookbooks and line sheets for clear presentation · Campaign direction for a cohesive visual story · Brand positioning to strengthen identity · Sales materials to support growth
DE Agency approach to fashion brand growth strategy and market expansion

Thoughtful
growth.
Global
presence.

We begin with a clear understanding of where you stand today—your ambitions, your direction, and the forces shaping your path. From there, we define a considered strategy for growth, whether through market expansion, wholesale, DTC, partnerships, pop-ups, or refined brand positioning. Each recommendation is carefully tailored to align with your brand’s vision, values, and long-term trajectory.

DE Agency · Strategic Fashion Agency

A refined process.

01
Brand Evaluation

Select a suitable time to begin. Following confirmation, you will receive a concise questionnaire to complete ahead of a 30-minute evaluation call, where we explore your brand, ambitions, challenges, and current position.

02
Strategy Session

A dedicated 1.5-hour strategy session is scheduled thereafter, allowing us to present a considered direction and clearly defined next steps based on our review.

03
Tailored Support

Upon alignment, we curate a tailored proposal detailing recommended services, timelines, and investment—crafted to support your brand’s continued evolution with precision and intent.

Book a fashion brand evaluation call with DE Agency
Book a Call

Begin the
process.

Select an available date and time for your brand evaluation.

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Every
enquiry
is welcome.

Reach us directly